Case Study. Branching Out
Lynch Creek Farm
Founded in 1980, Lynch Creek Farm has distinguished themselves in selling high-quality fresh evergreen wreaths hand-crafted in their Western Washington home base. While they’ve stayed true to their roots and still make the rounds at the Olympia Farmers Market in December, they’re always looking for ways to send that holiday cheer and experience to more people across the country.
A plan for sustainable growth (and making more green)
Lynch Creek Farm's existing online storefront wasn’t handling the volume they wanted to move, and after some research, the Shopify platform looked like the answer. It offered them the flexibility they needed to make changes to their store on the fly and adapt the platform to their existing processes, all that was left to do was pull the trigger and find a software partner to show them the ropes and help perform some fine-tuning. That’s where Known Decimal came in.
With their own culture of openness from the greenery shop floor to the customer service desks, the Lynch Creek Farm team hit it off quickly with Known Decimal’s. From the start, we took care in establishing a shared understanding of their operational and customer service workflows (and even popped into the warehouses a couple of times). When it was time to roll up our sleeves and build the software to match, their team members were ingrained in our planning process, and kept on-top of opportunities and limitations so everyone knew what they were getting into. Growing pains can come with any switch in platforms, but Known Decimal were always available for moral support as Lynch Creek Farm built their Shopify Plus expertise and got the rest of their staff up-to-speed with new processes.
By the end of the holiday season, Lynch Creek Farm were seasoned Shopify Plus users, had improved their overall user experience, and closed out the year with 25% growth — and are continuing to partner with Known Decimal to keep it that momentum going.
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- +25% conversion rate increase
- +12.00 average dollars per purchase
- +80% more general awesomeness
More farming and less fighting software. Chris moved some big hills with some nifty software. Now we need another building!
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